Search marketing.
Clear thinking.

I look at how people find your business, what they do on your website, and where the data points to opportunities or problems.

• Website and search performance analysis using Google Analytics and Search Console.
• Research into customer questions, competitors, and search topics that matter to your business.
• Clear recommendations, with the evidence and limitations explained, so you can decide what to do next.

I help local service businesses become easier to find in search, with a particular focus on independent medical practices.

• Technical audits, on-page improvements, and internal linking.
• Content planning, research, writing, and editing based on what your customers need to know.
• Local search work, including Google Business Profile, directory consistency, and review collection.
• Media outreach and opportunities to earn relevant mentions and links.
• Performance reporting to help us decide what to work on next.

I build straightforward websites that explain your business clearly and help visitors take the next step.

• Clear structure, readable copy, and layouts for phones, tablets, and desktop computers.
• WordPress builds using Kadence, or lightweight Astro sites when a static site fits the project.
• Contact forms, analytics setup, and a foundation for articles and search landing pages.
• Website migrations with attention to existing content, URLs, and redirects.

Browse the web design portfolio ↓